ARTY Featured As The Face of EDM for Apple’s Keynote

Representation is huge. Though it’s likely that you and most your friends listen to a lot EDM, the reality is that most the world still primarily listens to pop, rock, and hip hop. It’s these genres that are usually represented in main stream magazines or events like Apple’s WWDC 19 keynote address earlier this week.

But as Bob Dylan said, the times, they are a’changing. If you were looking closely during Apple’s reveal dark mode for iOS 13 on Monday, you might have noticed a familiar name on the left-hand side: ARTY. Which may be because his song featured, ‘Save Me Tonight’, hit #1 on US Dance Radio this year and got the attention Apple executives.

In the grand scheme things, it’s a rather minor accomplishment. But at the same time, Apple had hundreds and hundreds artists and several mainstream genres to choose from, and tens thousands songs to represent on that slide, and they chose a song by ARTY. That has to mean something, right?

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