After Insomniac Events didn't observe by way of on its psytrance, home and techno competition known as final month, the California-based occasions firm has now introduced a brand new competition merging dance music and video video games known as PLAY Festival.
“PLAY Festival bridges the hole between music and gaming by intertwining the worlds music, artwork, eSports, digital actuality and cosplay to create an unparalleled occasion for each informal and pressional avid gamers, music fanatics and even non-gamers,” reads a press launch.
Activations on the competition will apparently embrace laser tag, drone racing, gaming vans, digital actuality, distributors, interactive artwork, hypnotic set up, and extra.
The competition is co-founded with Insomniac by members NU Management, the group behind Sam F, Nitti Gritti, and Bonnie x Clyde.
“It’s an honor to accomplice with Insomniac on PLAY Festival. I had the inspiration for this occasion again in 2015 and wished to create one thing that may mix my passions for music and gaming,” says Paul Campbell, Co-Founder PLAY Festival. “Since then, the gaming and eSports industries have grown far past my wildest desires. I knew Pasquale and Insomniac have been the right companions to group up with to convey this one--a-kind occasion to life.”
“Paul is an entrepreneur with a robust imaginative and prescient, and his ardour for this undertaking is inspiring,” says Pasquale Rotella, Founder and CEO Insomniac. “There are so many similarities between the gaming and dance music communities, from their inclusive nature to their ardour for complete inventive immersion. PLAY Festival is a chance to attach these two colourful worlds and construct an occasion that’s thrilling, genuine, and evokes a brand new era followers.”
The competition will debut in 2019 with a lineup, date, and placement to be introduced at a later time.
Photo by aLIVE Coverage for Insomniac