In addition to the competition, live events and a docu-series across six nations are making up the Miller Mix campaign.
Miller and Beatport have joined forces to launch Miller Mix – a global initiative to nurture, celebrate, and drive connections for the electronic music talent of the future across six nations: Turkey, Georgia (tbc), Kazakhstan, Hungary, Australia, and South Africa.
In a recent Youth Music report, 77% of emerging creatives cite a “lack of industry connections” as a major obstacle to entering the music industry. Miller Mix’s initiative aims to address that obstacle head-on and help aspiring talents progress careers by promoting a sense of connection.
The Miller Mix campaign includes:
- A producer competition offering six winners a development package worth over €35,000, a headline slot at a local event, and career insights and development with The Beatport Group.
- A live-streamed event series across six nations featuring global artists, music collectives, and competition winners.
- A six-part docu-series featuring stories from the music scene in Turkey, Georgia (tbc), Kazakhstan, Hungary, Australia, and South Africa.
The campaign will kick off in each country with an open call for up-and-coming producers to submit their music. A panel formed by the headlining artists of the Miller Mix events, alongside members of the Beatport curation team and the Miller Genuine Draft team will select the winners – votes from the community will also contribute to the decision.
The headlining artists who will join the Beatport and Miller panel include Lilly Palmer (Turkey) 8th June, Argy (Kazakhstan), and Gioli & Assia (Hungary) 31st August, with more to be announced. At the end of each local event, Miller will release a docu-series telling the stories of local artists and city residents, highlighting the culture of the host cities.
Focus on Collectives
Central to the campaign is exploring the significance of music collectives and their role in enriching the music scene. Collectives nurture creativity and community, serving as dynamic hubs where diverse artists converge, fostering innovation and cultivating the next generation of talent. Amidst political backlash, music collectives create havens for free expression, as we have seen with challenges like the recent spate of UK venue closures and Hungarian authoritarianism.
What are the competition prizes?
The winners of the competition aspect to the campaign will receive a headliner set at the Miller Mix event in their respective territories and a package of benefits curated by Beatport with a value of over €5,000 per winner to support their career development.
The complete prize package includes:
- Opportunity to play an opening set at the The Moment Mix Series event in Istanbul on June 8, 2024
- Digital release of the winning track on The Moment Mix EP
- The Moment x Beatport – JBL Flip 6 Customized Bluetooth speakers
- 1 Novation Launchkey Mini [MK3] / Midi Controller
- 1 Lewitt – LCT 240 PRO / Studio Microphone
- 6 Months Beatport Advanced Streaming Plan
- 1 Year of Loopcloud Pro
- 1 Year of Beatport Studio
- 100 LabelRadar credits
- VSTs & Tools – Selection of VST instruments and tools on Plugin Boutique
- Intimate educational digital workshops with the Beatport Group to advance artist careers
- 1 x Social Media workshop for artists with Beatport experts
- 1 x Rights Management workshop
- 1 x How to get the best out of LabelRadar with A&R rep(s)
- 1 x Best practices for labels with Beatport’s Curation team
- 1 x DJ, Production ve Livestream workshop
- 1 x UrsaDSP – Boost / Plugin
- 1 x D16Group Total bundle / Plugin Bundle
- 1 x DJ Studio – One-off Pro License / Mixing Software
- 1 x Jamahook – Offline Agent License / Plugin
- 1 x IK Multimedia Total Studio 4 / Plugin & VST Bundle
- 1 x AIR Fabric / VST
- 1 x Erb N Dub – Hardware Bass 2.0 / VST
- 1 x DH Plugins – Halo 2 / VST
- 1 x DH Plugins – Mod EQ / Plugin
- 1 x BFD Player – Dark Copper Expansion / VST
- 1 x Ace Studio 1-Year Subscription / Software
- 1 x Moog Music Complete Moogerfooger Effects Bundle
- 1 x Beatsurfing – Random / VST
- 1 x Liquidsonics Heaven Seventh Heaven Professional / Plugin
- 1 x Moog Music Mariana / VST
- 1 x Air – Jura / VST
- 1 x Beatsurfing – 7deadlysnares / VST
- 1 x Headrush -Revalver Bundle / Plugin
- 1 x Newfangled Audio – Generate / Plugin
- 1 x MeldaProduction MPowerSynth
- 1 x Arturia – V Collection / VST Bundle
Ed Hill, Senior Vice President of Beatport Media Services, spoke on the campaign:
“Empowering music producers and DJs worldwide has always been at the core of Beatport. This collaboration with Miller will provide a nurturing space for talent to flourish, fostering connections and opportunities essential for success in today’s ever-evolving industry.”
To enter to win, head to the website – www.millermix.beatport.com/ – entrants must be 18 or over.
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