The previous few years, and this 12 months particularly, have seen equality in dance music develop by leaps and bounds. (Some could argue it’s not sufficient – what's? – but it surely’s a step in the fitting route.) Artists like Rezz, Alison Wonderland, Nina Kraviz, The Black Madonna, Ducky, GG Magree, Cray, MADGRRL, and extra are constantly working and placing out constant content material and ten upstaging the fellows on stage.
There’s been so much effort to keep away from gendered language like “feminine DJ” within the media, because it’s not precisely truthful to specify a lady’s gender whenever you wouldn’t say that somebody is a “male DJ” for a similar cause. However, music tech firm MIDIPLUS is releasing a brand new product they’re calling MIRROR that makes an attempt to enchantment particularly to females however falls completely flat.
The implication, course, whether or not intentional or not, is that different gadgets are made “for males.” That this firm felt the necessity to develop a tool “specifically for girls” implies that one is required. Why? Because ladies are unable to know the intricacies a regular audio interface? Or maybe it’s the gadget’s in-built LED gentle supply and mirror and “colourful, eye-shadow formed knobs”?
The entire idea and design is laughably, passively sexist. Of course, some ladies will see this and need it and there’s nothing flawed with that. The challenge lies primarily within the language used to current the interface.
Before starting this text, I thought-about handing it f to at least one our feminine writers for a ladies’s perspective, however I noticed that doing so is similar as ignoring it and passing the buck. As males, it must be our accountability to be allies to ladies and converse up in solidarity once we see issues like this.
What do you assume? Do ladies want one thing specifically made for his or her gender so as to compete with males? Or is that this simply as sexist because it appears?