Marshmello’s concert within Fortnite will most likely be appeared again on as a watershed second within the advertising and marketing world for music. Following the occasion, Marshmello skilled an enormous improve in engagement, views, and performs throughout social media and streaming platforms, proving devoted fanbase is a really highly effective device.
Now, the subsequent musical group to try to capitalize on the facility Fortnite is Weezer.
The alt-rock band now has its personal island inside Creation mode within the sport, and it’s not only for present. Players who go to the island will be capable to hear Weezer’s upcoming self-titled album, often known as The Black Album, earlier than it’s out there to the general public.
There is a brand new @Weezer themed island in @FortniteGame season eight which can be enjoying the brand new album @RiversCuomo pic.twitter.com/tgNI3jDjr7
— Gef Keighley (@gefkeighley) February 28, 2019
The new Weezer album drops tomorrow, March 1. It’s unclear if Weezer World will exist past the album’s launch. What is obvious, nonetheless, is that this undoubtedly isn’t the final time we’ll see musicians attempting to get in on Fortnite’s huge userbase.