In a surprising move that no one saw coming, United Talent Agency (UTA) announced this week a massive step into the electronic music space by the acquisition of one of the top electronic-centric agencies, Circle Talent. Circle’s impressive roster features mega stars such Kaskade, Marshmello, Excision and Illenium along with over 100 more acts who are regularly touring. The co-founders of Circle Talent, Steve Gordon and Kevin Gimble will still remain at the company and have been appointed as the new heads of electronic music, working closely alongside the global head of music at UTA, David Zedeck.
The move is a massive addition to UTA’s growing music division which includes 90 agents and six offices. Current UTA acts include Guns N’ Roses, Muse, Post Malone, Lenny Kravitz, G-Eazy, Mariah Carey, DJ Khaled, Paramore, 21 Savage, Trace Adkins and Lauryn Hill, among many more. Unfortunately it’s not all good news, a representative for Circle Talent made us aware that only the company’s electronic-music agents will be part of the change and about 10 members of the staff who didn’t make the cut were told to pack up their stuff and leave.
A statement from UTA Chief Executive Officer Jeremy Zimmer:
“The acquisition of Circle Talent Agency is a tremendous addition for UTA as we continue to build momentum in our music business. Electronic music is now a multi-billion dollar business and one of the fastest-growing genres. Having Circle, its talented agents and incredible roster under our umbrella, immediately establishes a major connection for us with the next generation of music fans, and UTA as a leader in the dance space.”
Circle Talent’s co-founders and super agents Steve Gordon and Kevin Gimble also weighed in:
“We have watched UTA evolve into a major entertainment company with global reach and we felt now was the perfect time to combine our resources to provide even greater opportunities for our clients. We’re excited to join a growing music team that shares our client-first values.”